PSG Consulting and Innovating for the Public Good Unveil a First-of-its-Kind Model to Target Double Negative Voters

In this segment from The POTUS Channel, I highlight the mission of Innovating for the Public Good: R&D for Democracy (IFPG) — a bold new initiative dedicated to testing, applying and scaling innovative solutions to counter the growing threats to our democracy.

We trace the roots of today’s crisis back to 1964, when Barry Goldwater’s campaign helped spark a long-term conservative effort to dismantle the public sector and weaken its ability to serve everyday Americans. This agenda continues today with legislation like the so-called “Big Beautiful Bill,” which makes it harder for people to access essential programs like Medicaid and SNAP. IFPG is designed to be a long-term answer — a center for generational change that ensures our democracy and government truly work for everyone.