Current Work

In 2024, we are now focusing on innovative projects that inform and address forces shaping the public debate.

How Did Voters React to and Process the Blitzkrieg of 2024 Political Ads?

Cost Per Electoral Vote (CPEV) Allocation Tool

PSG Consulting Hosts First Mondays September Series

Polling among Unmarried Women Under 55: A Key Audience to Turn Out this Election

Dial Testing and Survey Results From Harris-Trump Debate

The Politics of Identity and Othering

The Politics of Identity and Othering

The MAGA Playbook of Othering: Finding Solutions

The MAGA Playbook of Othering: Finding Solutions

PSG Consulting and Innovating for the Public Good Unveil a First-of-its-Kind Model to Target Double Negative Voters

First-of-its-Kind Model to Target Double Negative Voters

Understanding Double Negative Voters: Identity and Potential Impact in 2024

Understanding Double Negative Voters: Identity and Potential Impact in 2024

Investing in America's Future: IFTPG Project Proposal

Investing in America’s Future: IFTPG Project Proposal

Double Negatives: First Microtargeting Model to Reach Cohort Poised to Tip 2024 Election

Double Negatives: First Microtargeting Model to Reach Cohort Poised to Tip 2024 Election

This is only the beginning of our work together. For more information, or if you would like to share work you think relevant, please contact: innovating@innovatingforpublicgood.org.